How to apply

  1. Prepare your project application
  2. Speak to our team to get more guidance
  3. Apply for your strategy project via the grant portal

Learn more about this grant

Understand how you can get subsidised for your next project below

Grant Overview

Understand how this grant can help you in your company’s digital transformation strategy

Drive Industry Transformation with LEAD Grant for Trade Associations

Trade associations and chambers (TACs) play a pivotal role as change agents in developing industry capabilities and catalyzing enterprise growth.

But strategic industry-level projects require substantial investment.

Singapore's Local Enterprise and Association Development (LEAD) Programme enables TACs to partially fund such impactful initiatives through grants of up to $300K per project.

In this article, we will cover:

  • LEAD grant highlights and focus areas
  • Eligibility criteria for TAC applicants
  • Details on qualifying project costs
  • Realistic examples of TACs using LEAD
  • Application and disbursement processes
  • Tips for creating a compelling LEAD application

If your TAC meets the prerequisites, LEAD can subsidize high-impact projects to transform capabilities, boost productivity, facilitate internationalization and more.

Let's get started.

LEAD for TACs Grant Highlights: Funding for Strategic Industry Projects

The LEAD grant aims to support TACs in driving strategic projects focused on upgrading industry capabilities, facilitating internationalization and more.

Key details on LEAD include:

  • Funding for industry innovation, upgrading, and expansion
  • Up to 70% funding support for qualifying projects
  • Minimum grant of $30K; maximum of $300K per TAC

By co-funding such strategic initiatives, LEAD enables TACs to spearhead transformation and growth across industries.

Which Trade Associations and Chambers Qualify for LEAD?

The LEAD grant targets Singapore-based TACs focused on building industry capabilities and internationalization.

To qualify, TAC applicants must:

  • Be registered societies, professional bodies, business chambers or equivalent
  • Represent a key industry with strong economic contributions
  • Demonstrate a track record in enterprise upgrading
  • Have a leadership team focused on industry development
  • Ensure project has not commenced before application

TACs that meet these criteria can tap on LEAD to drive impactful industry-level projects.

LEAD Can Cover Majority of Your Project Costs

The LEAD grant provides generous support for costs related to strategic and innovative TAC projects.

LEAD co-funds up to 70% of:

  • Manpower costs e.g. project team salaries
  • Equipment, materials, software, consumables
  • Professional consultancy and contracting
  • Business development activities e.g. trade missions
  • Licensing, royalties, technology acquisition

LEAD alleviates the substantial investment required for industry-wide capability development.

Examples of TACs Using LEAD for Transformation

Consider how LEAD can support two hypothetical TAC applicants:

Precision Engineering Association - Developing industry 4.0 standards

  • Association aims to establish industry 4.0 frameworks and standards
  • Taps on LEAD to fund 70% of costs related to consultancy, training programs, and certification
  • Enables industry-wide upgrading of precision engineering capabilities

Restaurant Association - Lead generation with food festival

  • Association wants to drive footfall and lead generation for F&B members
  • Uses LEAD to fund 70% of costs to organize a major food festival in Singapore
  • Increases visibility and new business opportunities for restaurants

As demonstrated, LEAD provides accessible funding for TACs to implement strategic and impactful industry projects.

4 Tips for a Strong LEAD Grant Application

When applying for LEAD as a TAC, we recommend:

  1. Articulate project objectives and industry outcomes clearly
  2. Provide detailed project budget and timeline
  3. Highlight how project aligns to TAC's purpose and industry needs
  4. Emphasize commitment to co-funding the project
  5. Meet all eligibility criteria

A compelling application outlining project strategic value and planning will strengthen LEAD approval potential.

Step-by-Step Process for LEAD Application and Disbursement

Here is an overview of the LEAD application and disbursement process for TACs:

  1. Engage Enterprise Singapore to discuss project prior to application
  2. Prepare capability development proposal, budget, TAC details etc.
  3. Submit documents online for assessment by Enterprise Singapore
  4. Application will be approved within 8-12 weeks if eligible
  5. Grant agreement issued detailing project milestones
  6. Carry out project; submit progress reports at agreed milestones
  7. Claim disbursements upon satisfactory milestone achievement

Proper project planning and execution enables smooth LEAD grant approval and disbursement.

For more info about the trade fair checklist ( illustration below ), please refer to the pdf link here ↗️

Checklist for Vendors
Checklist for vendors part 2

Drive Industry Transformation with LEAD

In summary, the LEAD grant enables Singapore-based trade associations and chambers to spearhead strategic projects that transform industry capabilities.

With LEAD's generous funding support, TACs can now pursue high-impact initiatives for their industries.

To explore LEAD funding for your upcoming TAC project, speak to our specialists today. Book a discovery call through our website and we'll be in touch!

Outcomes and Impacts

LEAD co-funds up to 70% of:

  • Manpower costs e.g. project team salaries
  • Equipment, materials, software, consumables
  • Professional consultancy and contracting
  • Business development activities e.g. trade missions
  • Licensing, royalties, technology acquisition
Digital Transformation solutions

Up to 50% Subsidisies on your next implementation strategy with us

For Companies registered and operating in Singapore, with up at least 30% local shareholding - leverage on the Enterprise Development (EDG) grants for your next; Strategy, Implementation or Enablement project with us at Devhaus!

FAQ

Frequently Asked Questions

Here are some pointers, and a little - 'Quick bite-sized information'.

How do I know which engagement model is right for my business?

A: The choice depends on your current stage and specific needs:Alpha ($15K) - If you need to validate a new idea, conduct market research, or develop a go-to-market strategy before building anything

Beta ($25K+) - If you're ready to build an MVP, new website, or CMS with user-focused design and basic analytics
Gamma ($50K+) - If you have an existing system that needs growth acceleration, marketing automation, or enhanced analytics
Delta ($200K+) - If you're undertaking comprehensive digital transformation with legacy system modernization
Epsilon ($30K+) - If you have existing systems (preferably built by us) that need performance optimization and technical debt reductionNot sure? Book a free 30-minute consultation with Rohan (rohan@admiralsystems.io) to discuss your specific situation and get a tailored recommendation.

What's included in your pricing, and are there any hidden costs?

Our pricing is completely transparent with fixed-scope packages:

What's Included:
-
Dedicated team of 3-5 specialists per engagement
- All deliverables listed in the engagement model
- Comprehensive enablement documentation
- Project management and regular progress reports
- Up to the maximum man-hours specified (200-1,200 hours depending on engagement)

No Hidden Costs Policy:As long as your project stays within the agreed scope and timeline, there are no additional charges
- All potential add-ons are clearly listed upfront with fixed pricing
- For Singapore companies: EDG grants can cover 50-70% of costs (we handle the entire grant process)

When Additional Costs Apply:
-
Scope changes beyond the original engagement (requires new engagement purchase)
- Client-caused delays that exceed allocated man-hours
- Optional add-ons you specifically request

How long does each engagement take, and what if my project gets delayed?

Each engagement has a defined maximum timeline:
- Alpha: 2-8 weeks (200 hours)
- Beta: 8-12 weeks (280-500 hours)
- Gamma: 16-20 weeks (700 hours)
- Delta: 26-52 weeks (1,200 hours)
- Epsilon: 6-10 weeks (300 hours)

- Project Delays: We build buffer time into our estimates to account for normal client feedback cycles
( If delays are caused by our team, we absorb the additional costsIf delays are client-caused and exceed our allocated man-hours, additional charges may apply at our standard hourly ratesWe provide weekly progress reports so you always know where we stand) 

- Acceleration Options: Rush delivery available with 50% surcharge for urgent needs
We can often compress timelines by adding additional team members! If you have your own development team, we're more than happy to take it up to hi-fi prototyping so it'll be a ton less work for your Dev team!

Can you help us apply for Singapore government grants (for example - EDG/CTC grant)?

We can only guide you through it - having said that, we're experienced grant partners and handle the entire process:

Grant Coverage:
-
Singapore SMEs: Up to 50% of project costs covered
- Sustainability projects: Up to 70% coverage (until March 2026)
- Our services align with multiple EDG categories: Business Strategy Development, Financial Management, Human Capital Development, and Strategic Brand & Marketing Development

Our Grant Process:
Partner Network:
We work with Real Inbound Consulting (certified TR 43/SS 680) for grant administration
Full Service: Application preparation, document submission, project management, audit support, and claims processing
Administration Fees: $7,800-$15,000 depending on project size (much less than the grant savings)
Success Rate: High approval rate based on our experience with 50+ grant applications

Eligibility Requirements:
-
Singapore-registered company30%+ local equity held by citizens/PRs
- Financially stable to complete the project
- Project hasn't commenced before application

Timeline: Grant approval typically takes 4-6 weeks before project commencement.

What happens after my engagement is complete? Do you provide ongoing support?

We offer multiple post-engagement options:

Immediate Post-Completion:
-
30-day warranty period for any bugs or issues
- Complete handover documentation and training
- Knowledge transfer to your internal team

Ongoing Support Plans:

Starting from
Basic ($5K/year):
40 hours, bi-annual check-ins, basic troubleshooting
Advanced ($10K/year): 80 hours, quarterly check-ins, strategy sessions
Premium ($20K/year): 120 hours, monthly check-ins, dedicated account manager

Growth & Evolution:New Requirements: Purchase additional engagement models for new projects
System Expansion: Beta → Gamma → Delta progression path available
Continuous Optimization: Epsilon engagements for ongoing performance improvements
Key Principle: Support covers maintenance and optimization of existing systems, but new features or integrations require new engagement models to ensure proper scoping and quality.

What makes Admiral Systems different from other MarTech consultancies?

Key differentiators set us apart:
1. Asian Market Expertise:
-
First Webflow Enterprise partner in Asia
- Deep understanding of Singapore, Hong Kong, and Indonesian markets
- Multi-language, multi-currency, cross-border commerce experience

2. Comprehensive MarTech Integration:
-
Partners with 15+ best-in-class platforms (Segment, Customer.io, Fullstory, etc.)
- End-to-end data pipeline orchestration (not just point solutions)
- Unified dashboard approach preventing "tool sprawl"

3. Award-Winning Creative + Technical Team:
-
2024 Fullstory Service Partner Award winner (APAC)
- Design team that creates "jaw-dropping creatives" alongside technical implementation for your analytics
- Creative-technical convergence in every project